11/7/2023 0 Comments Motion graphics studioMake UX Magic by Incorporating Motion Graphics into Website Design Here you can see the most popular animation practices used in web design. In order not to overwhelm you with long explanations of its sub-types, we have provided this example below. It is usually displayed as a smooth transition of the image, changing from a long shot to a close-up, or vice versa. This animation technique has come to us from the movies. Design by Zak Steele-Eklund Dolly and Zoom So, we recommend experimenting with parallax animation on your website since it can instill positive associations with your brand in the online world. They create a feeling of magic and innovation. They often make a web design look airier, lighter, and more pleasant. The objects on the second plan are recognized by our mind as less essential, however, they can amazingly add to a visual appeal of your website. The elements in the foreground seem to be visually closer to us and move faster than those on the background. This design effect makes it easier for your brain to recognize what is the most important, key content, and what is the supportive one. This animation is based on a principle of website-scrolling and describes different interface elements moving at different rates. Meteor Toys is a great example of semantic animation in action. It creates an exciting feeling like you, as a website user, interact with another alive being. In our humble opinion, the overall motion design on a website looks the most amazing and impressive if its separate elements, smaller animations interact with each other and reveal themselves as a single dynamic unity. Semantic animation may be a perfect addition to your digital product and enrich the user experience with new amazing feelings when scrolling a web page or hovering over some design elements. We rather see them as one whole bringing together its different parts. Semantic animation is based on a cognitive model that implies that we often can’t perceive dynamic objects interacting with each other as separate units. Top 3 Most Amazing Types of Website Animation Semantic animation The user can easily access it by hovering or clicking on a specific UI element that makes this information visible again as if by magic. This type of web animation allows you to unload the user’s mind when interacting with a website by hiding some information on a side panel or at the bottom. Design b y Den Klenkov for Fireart Studio Reveal ![]() It’s very helpful when you need to emphasize important information in a text copy on a web page, encourage the user to take certain actions (for example, using an animated call-to-action phrase or button), or motivate the user to stay on a website and continue an online journey with your brand. This kind of website animation helps you draw the user’s attention to specific content or some particular areas in a user interface design. Design by Victor Nikitin for Fireart Studio Emphasis Moreover, it helps provide softer and visually more pleasant transitions. The innovation-thinking graphic design companies recommend using this technique to make your website design even more interactive, interesting, and eye-catching. ![]() It shows that a UI element changes its shape, color, or generates a sound when users hover over it. It is one of the most popular types of animation in web design. Design by CRI$$ for Fireart Studio The Main Functions of Motion Graphics in Web Design State Change Enjoy the top animation types and motion graphics templates provided by Fireart for you. ![]() Would you like to learn how motion graphic designers can help your website look like a shining diamond in the crowded digital world, full of competitors and repetitive designs? Or are you, maybe, wondering how you can use it to grow your brand awareness and multiply sales from your online store? We are here to help you navigate these questions. This is probably why so many graphic design agency market leaders choose motion graphics as a pinch of the right spices for their online identities in recent years. Motion design catches an eye, draws your attention, and sticks to the memory. Once entering a website with a unique, stylish, and distinguishable animation, you can hardly forget it. Motion design is a perfect tool to make your business even more memorable and visible to your target audience. The companies across various industries strive to stand out on the web with a particular style and brand identity. Motion graphics has become a new trend in UX design for websites in 2020.
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